Welcome to Scotland China Brief (referred to in this policy as “we”, “us”, “our”). We are currently operating as an unincorporated entity with the intention of formally incorporating in the future.

This Privacy Policy explains how we collect, use, and protect the personal data of our subscribers and visitors in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

The data we collect

When you subscribe to the Scotland China Brief to receive our B2B communications, market analysis, and news updates, we collect the following personal data via our subscription process:

  • First Name
  • Last Name
  • Organisation (Company) Name
  • Job Title
  • Email Address

How and why we use your data

We collect and process your data solely for the following purposes:

  • To deliver our core service: Sending you the Scotland China Brief newsletters, essential market intelligence, and relevant updates.
  • Lawful basis for processing: As a B2B publication, we process this information under Legitimate Interests (to operate our business and provide you with relevant professional industry news) and/or Consent (where you have explicitly opted in via our subscription form).

Data storage and security

We take the security of your data seriously.

  • Primary storage: All subscriber data is securely stored on servers located within the United Kingdom. Our primary hosting and server infrastructure is provided by Krystal Hosting Ltd.
  • Security measures: We use secure server environments, SSL encryption and rate limiting to prevent malicious bot activity and protect the integrity of our subscriber lists.

Third-party data processors

To deliver our newsletter efficiently to your inbox, we use a third-party transactional and broadcast email provider called Lettermint. Lettermint is headquartered in the Netherlands and its infrastructure is hosted entirely within the European Union.

The UK recognises the EU/EEA as providing an “adequate” level of data protection. Therefore, the transfer of your email address and name to Lettermint for the sole purpose of email delivery is fully compliant with UK GDPR cross-border transfer rules.

Cookies and tracking

We respect your privacy and prefer a minimal data footprint. We do not use any cookie-based analytics or tracking cookies on our website. Your visit to our site is not tracked via third-party advertising or behavioural tracking scripts.

Data retention

We will hold your personal data on our systems for as long as you remain subscribed to Scotland China Brief. If you choose to unsubscribe, we will promptly remove your details from our active mailing list and securely delete your data from our primary servers.

Your data protection rights

Under UK GDPR, you have the following rights regarding your personal data:

  • The right to access: You have the right to request copies of your personal data.
  • The right to rectification: You have the right to request that we correct any information you believe is inaccurate or incomplete.
  • The right to erasure: You have the right to request that we erase your personal data, under certain conditions.
  • The right to restrict processing: You have the right to request that we restrict the processing of your data, under certain conditions.
  • The right to object to processing: You have the right to object to our processing of your personal data (e.g. opting out of the newsletter at any time).

Contact us

If you have any questions about this Privacy Policy, the data we hold on you, or if you would like to exercise one of your data protection rights, please do not hesitate to contact us.

Should you wish to report a complaint or if you feel that we have not addressed your concern in a satisfactory manner, you may contact the UK Information Commissioner’s Office (ICO).

Last updated: 17 August 2026